Happy Feet Plus is Living and Working Green in Florida
In 1997, as Happy Feet Plus was searching for a larger corporate office, they came across a perfect candidate in a "government rehabilitation zone." Located in Largo, Florida was a 50 year old cement block building in desperate need of a make-over. Being of cement block construction, the building had the "bones" of an energy-efficient building, but needed renovation and rehabilitation. All toxic materials were removed from the building and the revitalization began.
Double-paned energy-saving windows were installed (even before they were required by county building code) and a high-efficiency heating/cooling system was put into place. Non-volatile organic compound (VOC) flooring was installed, low-VOC interior paint, and full-spectrum/energy-saving florescent lighting were used to add environmentally-friendly sparkle and functionality to the new offices and the flag-ship store.
As new stores have been added, and existing stores updated, the non-VOC flooring and non-VOC paint have been utilized. The full-spectrum/energy-saving florescent lighting is also in place in all nine retail locations. Utilizing a full array of environmentally-friendly and energy-saving features is our award-winning store in Clearwater, Florida. All Happy Feet Plus locations recycle paper, newsprint, cardboard, glass and plastics and are assiduous in their conservation of resources and limiting waste.
The Happy Feet Plus investment in environmental consciousness doesn't begin and end with our buildings. Owners Jacob Wurtz and Jane Strong are involved in the local Green efforts as confidants to builders such as Grady Pridgen and Greg Sembler. They have also provided insight to manufacturers like Dunkin' Brands, Inc. and to educators from the University of South Florida.
Jacob and Jane have been awarded for their efforts by the Pinellas Board of County Commissioners (Florida) and by the International Association of Business Communicators (IABC) Tampa Chapter. The Clearwater "green" building has hosted tours for the U.S. Green Building Council (USGBC) - Tampa Chapter. Jacob and Jane have been featured in a variety of stories for television and print media, including the feature story for WSA Today (the premier publication for shoe retailers).